Job Description

Who we are

We're a leading, global security authority that's disrupting our own category. Our encryption is trusted by the major ecommerce brands, the world's largest companies, the major cloud providers, entire country financial systems, entire internets of things and even down to the little things like surgically embedded pacemakers. We help companies put trust - an abstract idea - to work. That's digital trust for the real world.

Job summary

DigiCert is looking for an eager, results-driven Campaign Manager to join our dynamic team. This is an exciting opportunity to grow in a fast-paced environment and support the execution of impactful demand generation campaigns. The ideal candidate will be a high-energy, highly organized individual with strong communication and collaboration skills, and a passion for driving measurable business outcomes.

What you will do

• Support the strategy, planning, and management the demand generation campaign rollout across multiple channels (email, webinars, social, etc.) to drive qualified leads and pipeline growth.
• Responsible for developing programs to meet a pipeline goal for a key initiative.
• Write project briefs that supports objectives and clearly defines KPIs.
• Own the end-to-end execution of selected campaign tactics, ensuring they are delivered on time, with a focus on quality and alignment to marketing objectives.
• Cross-collaboration across the marketing team to execute and deliver integrated programs, especially with the Product Solutions Marketing team to ensure targeting and messaging is on point.
• Oversee lead development, segmentations, and campaign lists, ensuring smooth operations and optimized campaign performance throughout the lifecycle.
• Recommend and leverage different content syndication and lead generation platforms, optimizing budget in the areas with greatest return on platform spend.
• Work closely with the Marketing Operations team to ensure proper tracking and reporting for campaigns, with a focus on data accuracy and actionable insights.
• Support regular performance read outs with the cross-functional marketing team, to ensure timely follow-up on campaign performance, next steps, and optimizations.
• Draft email and ad copies, leveraging AI tools.
• Partner with senior team members to gain hands-on experience in demand generation best practices and strategies across key initiatives.

What you will have

• Bachelors degree
• 4+ year experience
• Proven ability to work independently, take ownership of projects, and drive outcomes from start to finish
• Strong problem-solving skills and a focus on continuous improvement, with an ability to optimize processes and enhance campaign effectiveness
• Strong communication and interpersonal skills, with a collaborative mindset
• Action-oriented with the ability to initiate and manage resources to meet deadlines and marketing objectives
• Excellent project management skills, with a keen attention to detail and ability to juggle multiple tasks in a fast-paced environment
• Ability to adapt and learn quickly, with a genuine interest in growing within the demand generation discipline
• Excellence in execution, with an eye for detail and on-brand communications
• Experience in developing cross-functional relationships within a matrixed environment
• Experience supporting integrated B2B marketing campaigns

Nice to have

• Ability to thrive in a dynamic, fast-changing environment
• Global and regional demand generation campaign experience
• AI tools familiarity is a plus (especially Enterprise ChatGPT)
• Experience with Salesforce, Eloqua or Marketo, Tableau, ZoomInfo, Asana, and Sharepoint (or equivalents)

Benefits

DigiCert offers a competitive benefits package for all of our full-time employees.

DigiCert is an Equal Opportunity employer and is committed to diversity in its workforce. In compliance with applicable federal and state laws, DigiCert prohibits discrimination on the basis of race or ethnicity, religion, color, national origin, sex, age, sexual orientation, gender identity/expression, veterans status, status as a qualified person with a disability, or genetic information. Individuals from historically underrepresented groups, such as minorities, women, qualified person with disabilities, and protected veterans are strongly encouraged to apply.

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